(59) The benefits of risk reduction

Download original image
Download PDF of design specifications, testing methods, and results.

This display tries to help patients compare their current risk withoutscreening tests versus their reduced risk if they have screening tests. In particular, it aims to help patients understand the absolute size of the possible risk reduction.

What’s special about this image?

This number line graphic uses a magnified callout (representing the first 15% of the full 0-100%) to clarify the difference that regular screening tests achieve in cancer risk.

Note that the colored bars are fully replicated (on a smaller scale) in the full number line. This helps people see the full part-to-whole relationship between cancer events and the population as a whole.
  • My goal
  • Differences in likelihood
  • Raise or lower concern
  • Details or gist?
  • Verbatim recall
  • Gist understanding
  • Data I have
  • Risk estimate
  • Health conditions
  • Colon cancer
  • Cancer
  • Graphic type
  • Bar graph
  • Callout